I don't know Rogers Healy, who recently formed his own real estate company here in Dallas, so I don't want this post to be misconstrued as being critical of him. I came across this article in the SMU Daily Campus and it seems as though he is going after a particular niche market with a certain amount of, well, arrogance. I'm struggling as to whether it's brilliant or not. Here are some of the rather self-aggrandizing statements from the article. You be the judge.
"...we're not your mom's best friend," Healy said. "We're young people who are good looking and aggressive, and that opens doors."Is this alienating the baby boomer generation? The girls are cute but the dudes need to kick it up a notch, ifyaknowwhatimean.
"Every person on Healy's wall of fame has a connection to Healy, including best friend Tony Romo. The two were introduced through a mutual friend."Really? Best friends with Tony Romo? I thought that was Jason Witten. I guess I must have missed him in that photo in Cabo.
"Healy gets more than 400 calls a day on his cell phone. He keeps it constantly plugged into a charger to manage all of the calls."Really? 400 calls a day? Does Donald Trump even get 400 calls a day?
"With the office fridge stocked with beer and a staff made up of an ex-college cheerleader, a Maxim magazine model, a reality TV star and a few frat boys, it is no surprise that Healy is the buzz around town."But you're professionals, right? And the kicker,
"Healy was busy last fall switching careers from realtor to matchmaker, successfully creating Hollywood's 'it-couple' when he introduced Jessica Simpson and Tony Romo."Really? Seriously? He's taking credit for introducing Romo and Simpson? I obviously can't refute any of these claims but like I said before, maybe this is brilliant marketing to a niche not yet served in our real estate market.
