Saturday, February 16, 2008

"Golden Hour" or "Honeymoon Period"

I really like what this article has to say to sellers about pricing their homes in today's market. Instead of using my term, "The Golden Hour", which represents the first 14 days of the listing period, this person uses "Honeymoon Period" or "New Kid on the Block" which represents the first 21 days of the listing period.

It doesn't matter to me which one you agree with more but the lesson is still the same. If you don't price your home correctly in the beginning you end up losing money when all is said and done.

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